Crafting Vision, Mission & Strategy
Meet your Program Faculty
MOHD. RAFIQUL ISLAM
Senior Program Faculty
Mohd. Rafiqul Islam is a distinguished Senior HR leader and Enterprise Transformation Consultant with over 27 years of experience in bridging the gap between people strategy and business outcomes. He is widely recognized for his expertise in Organizational Development (OD), KPI-driven Performance Management (Hoshin Kanri), and Compensation Architecture. Having worked across diverse sectors—including Pharmaceuticals, FMCG, Automobile Manufacturing, and Steel—hefocuses on integrating AI-enabled HR solutions to optimize workforce productivity and realize sustainable competitive advantage.
Education & Credentials
- MPHRM – University of Dhaka
- MBA (major in HR) – University of Science & Technology Chittagong (USTC)
- MSS Economics – University of Rajshahi
- Execution & Leadership – Harvard Business School
- Productivity & Innovation Management – Nanyang Polytechnic, Singapore
- Certified OD Professional (CODP) – CAP, UK
Areas of Expertise
- Strategic HR & Organizational Capability
- KPI-Driven Performance (Hoshin Kanri)
- Compensation Design & Reward Architecture
- AI-Enabled HR & Digital Transformation
Program Value Proposition
Many organizations operate with vision and mission statements that exist on paper but fail to guide decisions, priorities, or execution. Strategy becomes fragmented, leadership alignment weakens, and long-term direction blurs. This program equips leaders and HR professionals with a structured, integrated approach to crafting Vision, Mission, and Strategy as a single strategic system, ensuring clarity, coherence, and disciplined decision-making that drives sustainable performance.
Program Architecture
This practitioner-focused program helps participants understand Vision, Mission, and Strategy as leadership tools—not statements. Participants will learn how to define future direction, articulate organizational purpose, and design coherent strategies that guide choices, resource allocation, and execution. Through real-world cases and hands-on exercises, the program enables participants to diagnose misalignment, sharpen strategic intent, and apply a repeatable framework within their own organizations.
Understanding Strategic Context
- Understand why organizations lose direction and how strategic clarity creates advantage
- Case discussion: Symptoms of weak vision and strategy
Crafting a Compelling Vision
- Learn how to design aspirational yet credible visions that guide long-term direction
- Vision design workshop using the Case examples
Defining Mission with Purpose
- Translate purpose into focus, boundaries, and decision discipline
- Mission clarity exercise: refining intent and scope
Designing Strategy that Works
- Understand strategy as choice, trade-off, and focus—not a task list
- Strategy mapping lab: making strategic choices
Testing Strategic Stress & Alignment
- Ensure vision, mission, and strategy remain aligned over time
- Alignment diagnostic and testing stress
Program Outcomes
Participants will be able to:
- Craft future-focused Vision statements that define long-term direction and ambition
- Define execution-oriented Mission statements that clarify purpose, scope, and priorities
- Design strategy through explicit choices and trade-offs, not wish lists
- Diagnose misalignment between Vision, Mission, and Strategy using structured frameworks
- Align leadership thinking around a shared, coherent strategic narrative
- Apply a practical, repeatable framework to maintain strategic clarity over time
Program Modality
• Executive-grade presentations
• Faculty-led interactive discussions
• Case-based learning
• Hands-on vision, mission, and strategy design workshops
Who Should Attend
- CEOs, Founders, and Business Leaders
- HR Leaders and HR Business Partners
- Consultants and Transformation Leaders
- Senior and high-potential managers
Conclusion: from Direction to Discipline
Vision sets direction. Mission creates focus. Strategy enforces discipline. This program develops leaders capable of crafting and aligning all three—so organizations move forward with clarity, coherence, and confidence.
Prepare to define direction. Prepare to align leadership. Prepare to execute with intent.
Certification Awarded
Certification Requirements
Participants must actively engage in all modules and exercises, including case discussions, design workshops, and alignment diagnostics, to earn the Certificate of Completion—demonstrating practitioner-level capability in crafting Vision, Mission, and Strategy.